Explore posts tagged with a/b-testing-automation.
The 30-Minute Pipeline: How We Turn Raw Brand Assets into a Ranked ShortlistYou have a brand. You have 400 product images, 120 color swatches, 30 typography samples, 50 brand voice notes, a logo file,...
The 4-Step Pipeline That Predicts Which Ads Will Win Before LaunchBy Dr. Elena Voss, Ph.D. in Artificial IntelligenceAd spend in the digital ecosystem is a massive, noisy experiment. Billions of dolla...
The $200 That Outsmarted $20,000By Dr. Elena VasquezThere's a quiet revolution happening in the creative industry, and it's not being led by the people who've spent twenty years perfecting the craft. ...
We Scored 500 Creatives Overnight and Only Launched the Top 12: Here's What HappenedBy: Dr. Elena Vasquez, PhD in Artificial IntelligenceWe had a simple question: If an LLM can generate 500 ad creativ...
From 6% to 19% Conversion on Our Best Campaign — The Predictive Test That Drove ItThe Baseline ProblemWe ran our flagship B2B campaign for three consecutive quarters with a stable 6% conversion rate...
From 1 in 40 to 1 in 2: How a Pre-Ranker Changed Our Creative PipelineA short confession first: for three years, our creative team was running a beautiful, expensive lottery. Every week we shipped 40 ...